Maadhayam 2018

Your customer does not care how much you know until they know how much you care! -Damon Richards

Maadhyam 2018 a National Level B School paper presentation competition organised by N. L. Dalmia Institute of Management Studies and Research, Mumbai on Saturday 13th January 2018 witnessed some mind blogging presentations from institutes all over the country. The theme of the paper presentation was "Relationship Marketing and its Deprogramming in a New Economy” which helped the audience understand how Relationship Marketing is the rebirth of Marketing Paradigm.

The premier institutions - Indian Institute of Management, Ahmedabad; Mudra Institute of Communications, Ahmedabad; Jamnalal Bajaj Institute of Management Studies, Mumbai; National Academy of Agricultural Research Management, Hyderabad and N. L. Dalmia Institute of Management Studies and Research, Mumbai made it to the final round of Maadhyam 2018 The participants presented their views before a panel of three judges – Mr. Manideep Saha, VP & India Business Head, ImageGrafix Engineering Services Pvt. Ltd; Mr. Nandu Pradhan, Founder, Pocketside LLC and Mr. Arif Asfi, Ex-National lead, E-Commerce & Digital Business, Reliance Communications.

After two hours of mind-blowing presentations and questions, that none could think of Maadhyam 2018 ended. Just how every path has a destination; this competition also saw three teams emerging victorious. Ms. Pragya Gulati and Ms. Arpita Choudhuri from Mudra Institute of Communications, Ahmedabad secured the 2nd runners-up position; followed by Mr. Kavinraaj S. and Siddharth Bhattacharya from the National Academy of Agricultural Research Management, Hyderabad bagging the 1st runners-up position at Maadhyam 2018. Finally, the team that conquered Maadhyam 2018 was none other than Team N L Dalmia. Aman Tibrewal and Munmun Chakraborty with their immense knowledge and skills won both – hearts and Maadhyam 2018. With this the stage is all set for Maadhyam 2019 and much more events that the Ace Club will bring to the N L Dalmia Parivar.