Dr. Baisakhi Mitra Mustaphi
Associate Professor & HOD Marketing
Areas Of Expertise
Consumer Behaviour, Integrated Marketing Communications, Services Marketing, International Marketing, Luxury Brand Marketing, Marketing Management, Leadership
Bio
Dr. Baisakhi Mitra Mustaphi holds a Ph.D. in Management from University of Mysore. She has been in the field of Education for around 20 years. She did Masters in Business Administration from University of Calcutta with specialization in Marketing. She has been a Faculty of Management with leading Management Institutes in Mumbai & Bangalore and is also an approved PhD Guide in Management Studies of University of Mumbai. She has published research papers in International & National Journals and presented papers at various National & International Conferences organized by IIM, North American Society for Marketing Education in India, Academy of Indian Marketing, AMDISA, etc. She has been Track Chairperson of International Research Conferences at reputed Management Institutes in India and also at Foreign University-American Institute of Applied Sciences in Switzerland. She is a Board of Studies Member at MIT Mysore. She has conducted MDP on Marketing Strategies and Corporate Branding with reputed Organizations. She has conducted FDP with reputed academic Institutions. Dr. Baisakhi is a PhD Examiner for Management Studies with reputed Institutions. She is also Reviewer of Research papers in reputed Journals in the field of Management . She has successfully completed the Harvard Business School Online Certificate Program in “Disruptive Strategy”.