The induction program for PGDM and Global MBA (Batch 2018-20) was conducted from 25/06/18 to 29/06/2018. The objective of the program was to orient the new PGDM and Glo..
Your customer does not care how much you know until they know how much you care! -Damon Richards
Knowing what consumers see is a vitalfirst-step to ensuring marketing effectiveness. Eye tracking offers a unique method to objectively measure consumers' attention and spontaneous responses to adv..
Investing in equity shares is like taking a risk and investors seek those financial indicators and measures that have significant impact on share price to take investment decisions. Past studies ha..